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FRPT
NASDAQ Manufacturing

Freshpet Officer Files Intent to Sell Additional $2.17M in Shares Amidst Company Buyback

Arie Shkolnikov · Analysis by Wiseek AI
More coverage: Food & Beverage Stocks · Consumer
Sentiment info
Negative
Importance info
7
Price
$50.98
Mkt Cap
$2.505B
52W Low
$46.45
52W High
$86.31
52W Position info
9.8% above low
Off High info
41% below high
Rel. Volume info
0.2× avg
Market data snapshot near publication time

FRPT is trading near its 52-week low of $46.45 (9.8% above the low) on light trading volume (0.2× avg).

Summary

Freshpet Officer and Director William B. Cyr has filed an intent to sell an additional $2.17 million in shares, extending a pattern of significant insider selling that totals over $13.7 million in the past three months, notably conflicting with the company's recent share repurchase announcement.


Key Events · Ownership and Investor Activity · FRPT

  • Intent to Sell Additional Shares

    Officer and Director William B. Cyr, along with related parties, filed an intent to sell 42,495 common shares, valued at approximately $2.17 million.

  • Continuation of Insider Selling Pattern

    This filing is part of an ongoing trend, with Cyr and related entities having sold or intending to sell over $13.7 million in shares over the last three months.

  • Conflicting Signal with Share Repurchase

    The insider's intent to sell comes shortly after Freshpet's Board authorized a $150 million share repurchase program, creating a divergence in capital allocation signals.


Analysis · FRPT · Manufacturing

This Form 144 filing indicates Freshpet Officer and Director William B. Cyr, along with related parties, intends to sell an additional $2.17 million in company shares. This continues a pattern of significant insider selling, with over $13.7 million in shares sold or intended for sale by Cyr and related entities in the past three months. This ongoing distribution by a key insider occurs just after the company announced a $150 million share repurchase program, presenting a conflicting signal regarding management's view of the stock's value.

At the time of this filing, FRPT was trading at $50.98 on NASDAQ in the Manufacturing sector, with a market capitalization of approximately $2.5B. The 52-week trading range was $46.45 to $86.31. This filing was assessed with negative market sentiment and an importance score of 7 out of 10.

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FRPT - Latest Insights

FRPT
Aug 05, 2026, 6:36 AM EDT
Source: Dow Jones Newswires
Importance Score:
8
Price at Filing: $65.30
Real-time Price: $72.76 info
Change: +$7.46 (+11%) info
Market Cap: $3.497B info
FRPT
Aug 05, 2026, 6:33 AM EDT
Filing Type: 8-K
Importance Score:
7
Price at Filing: $65.30
Real-time Price: $72.76 info
Change: +$7.46 (+11%) info
Market Cap: $3.497B info
FRPT
Jun 24, 2026, 9:12 AM EDT
Filing Type: 8-K
Importance Score:
7
Price at Filing: $51.40
Real-time Price: $72.76 info
Change: +$21.36 (+42%) info
Market Cap: $3.497B info
FRPT
Jun 24, 2026, 9:05 AM EDT
Source: GlobeNewswire
Importance Score:
7
Price at Filing: $51.40
Real-time Price: $72.76 info
Change: +$21.36 (+42%) info
Market Cap: $3.497B info
FRPT
May 22, 2026, 12:01 PM EDT
Filing Type: 144
Importance Score:
7
Price at Filing: $50.98
Real-time Price: $72.76 info
Change: +$21.78 (+43%) info
Market Cap: $3.497B info