SpringBig Holdings, Inc.

SpringBig provides a loyalty and digital communications platform for retailers and brands, primarily in the cannabis industry. The company offers an integrated technology platform with robust analytics to help clients communicate with, increase loyalty among, and expand their consumer base. SpringBig aims to be a leading SaaS software platform for cannabis retailers and brands, delivering data-driven loyalty, marketing, and consumer buying experience solutions across the U.S. and Canada. The company has operated since 2016, developing solutions to address challenges faced by retailers and brands, particularly in the cannabis industry where regulations restrict access to traditional marketing channels. SpringBig’s platform helps clients overcome these limitations by enabling increased brand awareness, customer engagement, improved retention, and access to actionable consumer feedback data for marketing improvements. SpringBig considers itself a market leader based on factors such as the number of customers and consumers on its platform, its operations and clients in all states where cannabis is legal, comprehensive services, technology connecting customers, retailers, and brands, expertise in loyalty programs and marketing automation, and its ability to provide data analytics.