Outdoor Holding Co

Outdoor Holding Company began operations in 2017 as a producer of high-performance ammunition and premium components. Following the acquisition of the GunBroker business in 2021, the company operated through two segments: Ammunition and Marketplace. The Ammunition segment designed, produced, and marketed ammunition, ammunition components, and related products. This segment manufactured small arms ammunition and components for commercial, military, and law enforcement communities. Its manufacturing operations were based in Manitowoc, Wisconsin, emphasizing American heritage by using predominantly American-made components and raw materials. These products were produced, inspected, and packaged at the Manitowoc, WI facility. The Marketplace segment consists of the GunBroker e-commerce marketplace, which supports the lawful sale of firearms, ammunition, and hunting/shooting accessories. GunBroker provides the outdoors community with a state and federal compliant solution connecting buyers with sellers across the United States through local federally-licensed firearm dealers. The Marketplace allows its base of approximately 8.8 million users to follow ownership policies and regulations via a network of over 32,000 federally licensed firearms dealers acting as transfer agents. The online auction and sales platform also provides the company with insights into the total domestic market, enabling an understanding of sales trends across the outdoor and sports shooting space. During the year ended March 31, 2025, Outdoor Holding Company's Board of Directors initiated a formal review of strategic alternatives, resulting in the unanimous decision to sell the Ammunition segment.