Olaplex Holdings, Inc.

OLAPLEX is a health and beauty company focused on hair care, originating from and inspired by professional hairstylists. The company's products help professionals and their clients achieve optimal results and offer consumers a complete hair regimen for healthy hair. In 2014, OLAPLEX introduced its patent-protected bond-building technology, Bis-aminopropyl diglycol dimaleate, in its No. 1 Bond Multiplier® and No. 2 Bond Perfector® products. This two-part salon treatment enables professionals globally to repair disulfide bonds within hair that are broken during chemical services like coloring, perming, and straightening. Later in 2014, OLAPLEX launched an at-home version, No. 3 Hair Perfector®, allowing consumers to benefit from the technology outside the salon. By the end of 2015, OLAPLEX products were sold globally. The company has expanded from its initial three bond-building products to a range suitable for various hair types, for both salon and home use. OLAPLEX focuses on delivering patent-protected technology and proven performance within the prestige haircare category. Its products are designed to repair damage from chemical and thermal processes, as well as daily factors like pollutants, environmental elements, heat styling, blow drying, mechanical friction, hair brushing, and hair ties.