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NKE
NYSE Trade & Services

Nike Warns of Sharper Sales Declines, Job Cuts, and Dividend Risk

Tom Rudovsky · Reported by Wiseek News
More coverage: Consumer
Sentiment info
Negative
Importance info
7
Price
$34.44
Mkt Cap
$50.246B
52W Low
$31.97
52W High
$76.97
52W Position info
7.7% above low
Off High info
55% below high
Rel. Volume info
4.8× avg
Market data snapshot near publication time

NKE is trading near its 52-week low of $31.97 (7.7% above the low) on elevated volume (4.8× avg).

Summary

Nike's Q1 FY27 results and weak guidance were already reported, but this recap adds new material details: another round of job cuts, potential dividend reduction, restructuring savings delayed to FY2029-30, and short interest surging to ~7% of float. The company expects high-single-digit revenue decline and lower adjusted EPS for FY27, with most cost savings not materializing until later years. Management flagged dividend pressure if cash flow stays weak, and an investor event is planned for November to outline strategy. These details deepen the negative outlook and increase uncertainty around capital returns.

At the time of this announcement, NKE was trading at $34.44 on NYSE in the Trade & Services sector, with a market capitalization of approximately $50.2B. The 52-week trading range was $31.97 to $76.97. This news item was assessed with negative market sentiment and an importance score of 7 out of 10. Source: Wiseek News.


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NKE - Latest Insights

NKE
Oct 12, 2026, 7:00 AM EDT
Source: Wiseek News
Importance Score:
7
Price at Filing: $34.60
Real-time Price: $37.69 info
Change: +$3.09 (+9%) info
Market Cap: $56.263B info
NKE
Oct 02, 2026, 4:24 PM EDT
Source: Seeking Alpha
Importance Score:
7
Price at Filing: $33.83
Real-time Price: $37.69 info
Change: +$3.86 (+11%) info
Market Cap: $56.263B info
NKE
Oct 02, 2026, 4:15 PM EDT
Filing Type: 10-Q
Importance Score:
7
Price at Filing: $33.85
Real-time Price: $37.69 info
Change: +$3.84 (+11%) info
Market Cap: $56.263B info
NKE
Oct 02, 2026, 3:00 AM EDT
Source: Wiseek News
Importance Score:
8
Price at Filing: $32.09
Real-time Price: $37.69 info
Change: +$5.60 (+17%) info
Market Cap: $56.263B info
NKE
Oct 01, 2026, 5:19 PM EDT
Source: Dow Jones Newswires
Importance Score:
7
Price at Filing: $33.69
Real-time Price: $37.69 info
Change: +$4.00 (+12%) info
Market Cap: $56.263B info