Mobiquity Technologies, Inc.

Mobiquity Technologies, Inc. is an advertising technology and data intelligence company that develops software platforms for digital advertising, audience analytics, and publisher monetization, while also addressing privacy and data compliance. The company supports advertisers, agencies, publishers, and enterprise clients through three proprietary platforms: the Advertising Technology Operating System (ATOS Platform), the Data Intelligence Platform, and the Publisher Platform for Monetization and Compliance. These platforms can function independently or as an integrated system for comprehensive advertising and data management. The ATOS Platform is Mobiquity's core programmatic advertising platform, automating the buying, selling, delivery, and measurement of digital ad inventory across mobile, desktop, connected television (CTV), and other internet-connected devices. It uses artificial intelligence (AI) and machine learning (ML) to optimize campaign performance, manage inventory, and improve audience targeting. Based on internal platform activity logs, ATOS processes approximately 10 billion advertising opportunities daily. Its capabilities include ad serving, demand-side platform functionality, AI-driven optimization, audience and location targeting, contextual targeting, identity graph integration, real-time analytics, reporting, fraud detection, inventory quality tools, and private marketplace capabilities. ATOS primarily uses internally developed technology, supplemented by open-source software. The Data Intelligence Platform, marketed as MobiExchange, offers data ingestion, normalization, and analytics to convert large data volumes into actionable insights for advertisers and enterprise clients. It aggregates location, transactional, contextual, and behavioral data. Using distributed computing and machine learning, MobiExchange helps customers analyze audiences, develop marketing insights, and create custom data products. MobiExchange is primarily a software-as-a-service (SaaS) platform, providing self-service access to analytics, segmentation, and reporting tools. It is hosted on Amazon Web Services (AWS) infrastructure, supporting scalable data processing and analytics.