MasterCraft Boat Holdings, Inc.

MasterCraft Boat Holdings, Inc. is a leading innovator, designer, manufacturer, and marketer of recreational powerboats sold under three brands: MasterCraft, Crest, and Balise. The company operates through two segments. The MasterCraft Segment manufactures and sells premium ski/wake boats under the MasterCraft brand. Founded in 1968, MasterCraft has become an award-winning ski/wake boat manufacturer, producing competitive water ski, wakeboarding, and wake surfing performance boats. This brand is known for high performance, premier quality, and innovation. The Pontoon Segment manufactures and sells pontoon boats under the Crest and Balise brands. This segment participates in the largest unit-producing category in the powerboat industry. Crest, acquired in October 2018 and founded in 1957, produces innovative, high-quality pontoon boats ranging from 20 to 27 feet, with strong dealer and consumer bases in its core geographic markets. The Balise brand, launched in April 2024, is an all-new, independent pontoon brand designed to be a luxurious pontoon on the market, featuring luxurious accents and appointments.