Lifevantage Corp

Lifevantage Corp is a company focused on nutrigenomics, which is the study of how nutrition and naturally occurring compounds affect human genes to support good health. The company identifies, researches, develops, formulates, and sells advanced nutrigenomic activators, dietary supplements, weight management products, gut health products, skin and hair care products, and nootropics. LifeVantage provides these scientifically validated products to customers and independent consultants, offering a commission-based direct sales opportunity to its independent consultants. The company's product lines include Protandim®, its flagship line of scientifically validated dietary supplements. The LifeVantage® line encompasses dietary supplements such as the MindBody GLP-1 System®, Omega+, ProBio, IC Bright®, the Rise AM & Reset PM System®, D3+, Daily Wellness, Fat Burn, Prebiotic, and Carb Block. TrueScience® is LifeVantage's line of skin and hair care products and Liquid Collagen. The P84 System is a newer activator designed to regulate, repair, and restore gut health. Petandim® is a companion pet supplement formulated to combat oxidative stress in dogs. AXIO® consists of nootropic and energy/hydration drink mixes. LifeVantage sells its products in the United States, Mexico, Canada, Japan, Taiwan, Thailand, Australia, New Zealand, the United Kingdom, the Netherlands, Germany, Austria, Spain, Ireland, Belgium, Iceland, and Portugal. The company also sells products to customers for personal consumption only in a number of other countries. LifeVantage was incorporated in Colorado in June 1988 as Andraplex Corporation, undergoing several name changes before becoming LifeVantage Corporation in November 2006. From fiscal year 2005 to fiscal year 2009, the company marketed and sold Protandim® through traditional retail stores.