Emerald Holding, Inc.

Emerald is a leading business-to-business (B2B) event organizer primarily in the United States, with growing operations in the U.K. and international markets. The company integrates live events, media content, industry insights, digital tools, data-focused solutions, and e-commerce platforms into three business lines: Connections, Content, and Commerce. The Connections division includes a portfolio of B2B events such as trade shows, expos, conferences, and executive peer networking events, as well as business-to-consumer (B2C) showcases. These events generally hold market-leading positions in their industries and have significant brand value. The Content division consists of B2B digital media platforms and print publications that extend the value of trade show properties through year-round engagement. These assets provide industry-specific news, insights, education, and analysis across multiple sectors, while supporting first-party data generation, new customer acquisition, lead development, and integrated content-driven marketing and monetization. The Commerce division offers B2B e-commerce and digital merchandising solutions for manufacturers and retailers in the wholesale ecosystem. Through its Elastic platform and other digital commerce solutions, Emerald enables year-round digital transactions, streamlined assortment and order management, and data-driven insights to enhance sell-through, improve operational efficiency, and support informed decision-making. The company generates first-party data across its events, content, and e-commerce offerings through integrated digital platforms and customer interactions. This data is used to enhance customer experience, optimize business operations, and deliver actionable insights supported by measurable performance metrics, including content impressions, lead capture rates, conversion rates, and transaction value per customer.