New Oriental Education & Technology Group Inc.

New Oriental provides a wide variety of educational programs, services, and products, alongside a private label product sale and livestreaming e-commerce business through East Buy. The company delivers comprehensive educational offerings to students across China via a nationwide physical network and pure-play online learning platforms. As of May 31, 2025, New Oriental operated 77 schools and 1,241 learning centers in 70 cities, supported by approximately 41,000 teachers. Online courses are delivered through platforms such as Koolearn.com. New Oriental utilizes an Online-Merge-Offline (OMO) system, combining its offline network with online technologies to tailor business models to different student locations and enhance operational efficiency. In most cities, courses are primarily delivered in offline classroom settings with interactive online learning components. For students in lower-tier cities, courses from well-known teachers in top-tier cities are broadcast via the OMO system, with local assistant lecturers providing onsite guidance. The company distributes and sells books and other educational materials, developed or licensed by New Oriental, through its own bookstores and third-party distributors. As of May 31, 2025, New Oriental operated eight bookstores and partnered with 262 third-party distributors, providing access to a nationwide network of online and offline bookstores. Almost all schools, learning centers, and bookstores operate under the "New Oriental" brand. Schools in major cities offer full student and administrative services, while those in satellite cities and learning centers primarily provide classroom facilities with limited course registration and management capabilities.