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DSP
NASDAQ Technology

Officer Lawrence Madden Files Intent to Sell $318K in Stock Amidst Ongoing Insider Distribution

Analysis by Wiseek AI
Sentiment info
Negative
Importance info
8
Price
$11.1
Mkt Cap
$727.427M
52W Low
$8.11
52W High
$15.18
Market data snapshot near publication time

Summary

An officer at Viant Technology has filed to sell over $318,000 in company stock, continuing a trend of insider sales despite recent positive company news.


Key Events

  • Officer Files Intent to Sell Shares

    Lawrence Madden, an officer, filed a Form 144 to sell 26,370 shares of Class A Common Stock, valued at approximately $318,813. The proposed sale date is June 12, 2026.

  • Continuation of Insider Selling Trend

    This proposed sale by Lawrence Madden adds to over $1.5 million in shares he has sold in the past three months, contributing to a broader pattern of insider distribution totaling over $3.7 million by five active insiders.

  • Follows Recent Positive Company News

    The insider selling occurs after Viant Technology reported strong first-quarter results and completed the acquisition of TVision Insights, which could raise questions about insider confidence despite positive company developments.


Analysis

Lawrence Madden, an officer at Viant Technology, has filed a Form 144 indicating an intent to sell approximately $318,813 worth of Class A Common Stock. This proposed sale by a key executive, following recent strong Q1 results and an acquisition, could be interpreted by investors as a lack of conviction despite positive company developments. It also continues a pattern of significant insider selling, with Madden having already sold over $1.5 million in shares in the past three months, contributing to a broader net distribution of over $3.7 million by insiders in the last 90 days.

At the time of this filing, DSP was trading at $11.10 on NASDAQ in the Technology sector, with a market capitalization of approximately $727.4M. The 52-week trading range was $8.11 to $15.18. This filing was assessed with negative market sentiment and an importance score of 8 out of 10.

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DSP - Latest Insights

DSP
Jun 12, 2026, 5:35 PM EDT
Filing Type: 144
Importance Score:
8
Price at Filing: $11.10
Real-time Price: $11.10 info
Change: $0 (0%) info
Market Cap: $727.427M info
DSP
May 11, 2026, 4:45 PM EDT
Filing Type: 10-Q
Importance Score:
8
Price at Filing: $11.75
Real-time Price: $11.10 info
Change: -$0.650 (-6%) info
Market Cap: $727.427M info
DSP
May 11, 2026, 4:22 PM EDT
Source: Reuters
Importance Score:
8
Price at Filing: $11.29
Real-time Price: $11.10 info
Change: -$0.190 (-2%) info
Market Cap: $727.427M info
DSP
May 05, 2026, 8:00 AM EDT
Source: Dow Jones Newswires
Importance Score:
7
Price at Filing: $11.52
Real-time Price: $11.10 info
Change: -$0.420 (-4%) info
Market Cap: $727.427M info
DSP
Apr 23, 2026, 4:05 PM EDT
Filing Type: DEF 14A
Importance Score:
7
Price at Filing: $10.17
Real-time Price: $11.10 info
Change: +$0.930 (+9%) info
Market Cap: $727.427M info
DSP
Apr 15, 2026, 10:37 AM EDT
Source: Dow Jones Newswires
Importance Score:
8
Price at Filing: $11.24
Real-time Price: $11.10 info
Change: -$0.135 (-1%) info
Market Cap: $727.427M info
DSP
Apr 15, 2026, 7:29 AM EDT
Filing Type: 8-K
Importance Score:
8
Price at Filing: $10.43
Real-time Price: $11.10 info
Change: +$0.670 (+6%) info
Market Cap: $727.427M info
DSP
Mar 17, 2026, 6:15 PM EDT
Filing Type: 144/A
Importance Score:
8
Price at Filing: $11.75
Real-time Price: $11.10 info
Change: -$0.650 (-6%) info
Market Cap: $727.427M info
DSP
Mar 11, 2026, 4:45 PM EDT
Filing Type: 10-K
Importance Score:
8
Price at Filing: $10.60
Real-time Price: $11.10 info
Change: +$0.500 (+5%) info
Market Cap: $727.427M info
DSP
Mar 11, 2026, 4:29 PM EDT
Filing Type: 8-K
Importance Score:
8
Price at Filing: $10.60
Real-time Price: $11.10 info
Change: +$0.500 (+5%) info
Market Cap: $727.427M info