Apple Unveils M6 Mac Mini, Foldable iPhone Duo, and iPhone 18 Pro Price Hikes
AAPL sits 38% above its 52-week low of $243.42.
Summary
Apple launched the M6 Mac mini with up to 4x faster AI performance, updated Mac Studio with M5 Max/M5 Ultra and up to 512GB unified memory, and macOS 27 with local Apple Intelligence features. The company also introduced the iPhone Duo foldable and iPhone 18 Pro/Pro Max, with pre-orders starting Sept 12 and in-store availability Sept 18. iPhone 18 Pro prices rose 20-23% in Japan and India, 8-12% in China, UK, Germany, and US, and 5% in Australia. This follows the Q3 earnings beat and the memory cost warning that pressured shares in July. The new hardware and pricing strategy aim to offset rising memory costs and sustain growth, with India projected to reach ~10% smartphone volume share in 2026.
At the time of this announcement, AAPL was trading at $336.86 on NASDAQ in the Technology sector, with a market capitalization of approximately $4.9T. The 52-week trading range was $243.42 to $345.34. This news item was assessed with positive market sentiment and an importance score of 7 out of 10. Source: Wiseek News.