Marriott Vacations Q2 Beats Across Board, Lifts 2026 Outlook on 22% Contract Sales Surge
VAC has more than doubled off its 52-week low of $44.58.
Summary
Marriott Vacations delivered a strong Q2 beat with revenue of $1.32B (vs. $1.29B consensus), adjusted EPS of $2.31 (vs. $1.97), and adjusted EBITDA of $215M (vs. $197.67M). Contract sales jumped 22% YoY, driven by higher transaction sizes from product and operational improvements. Management raised full-year 2026 guidance significantly: contract sales now seen at $2.08B-$2.115B (up from $1.815B-$1.885B), adjusted EBITDA at $805M-$830M (up from $755M-$780M), and adjusted EPS at $8.25-$9.05 (up from $7.05-$7.80). This follows a Q1 where net income fell 61% and operating cash flow turned negative, making the Q2 rebound and raised outlook a material positive reversal. The stock is trading near its 52-week high of $105.97, and the raised guidance implies substantial upside to prior expectations. The Asia-Pacific region saw a strategic reduction in tours to prioritize profitability, which may support margin improvement ahead.
At the time of this announcement, VAC was trading at $104.55 on NYSE in the Trade & Services sector, with a market capitalization of approximately $3.5B. The 52-week trading range was $44.58 to $105.97. This news item was assessed with positive market sentiment and an importance score of 9 out of 10. Source: Reuters.