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URBN
NASDAQ Trade & Services

Urban Outfitters Affiliate Margaret Hayne Files Intent to Sell $33.6M in Stock Near 52-Week High

Arie Shkolnikov · Analysis by Wiseek AI
More coverage: Retail Stocks · Consumer
Sentiment info
Negative
Importance info
9
Price
$81.56
Mkt Cap
$7.314B
52W Low
$41.89
52W High
$84.35
52W Position info
95% above low
Off High info
3.3% below high
Rel. Volume info
1.0× avg
Market data snapshot near publication time

URBN sits 95% above its 52-week low of $41.89.

Summary

Margaret Hayne, an affiliate of Urban Outfitters and trustee for a family trust, has filed a Form 144 indicating her intent to sell approximately $33.6 million worth of common stock. This proposed sale, combined with recent sales by other family members, suggests significant profit-taking by the founding family while the stock trades near its 52-week high.


Key Events · Ownership and Investor Activity · URBN

  • Proposed Stock Sale by Affiliate

    Margaret Hayne, an affiliate and trustee for a family trust, filed a Form 144 to sell 410,677 shares of common stock, valued at approximately $33.6 million.

  • Significant Family Selling Pattern

    This proposed sale follows recent dispositions of 620,000 shares, totaling over $48.2 million, by other members of the Hayne family over the past three months.

  • Timing Near 52-Week High

    The intent to sell comes as Urban Outfitters' stock is trading near its 52-week high of $84.35, suggesting profit-taking by insiders.


Analysis · URBN · Trade & Services

This Form 144 filing signals a substantial intent to sell shares by Margaret Hayne, a key affiliate and trustee for a trust established by co-founder Richard Hayne. The proposed sale of $33.6 million represents a notable portion of the company's market capitalization. This action follows a pattern of significant sales by other members of the Hayne family over the past three months, totaling over $48 million. The timing of these sales, with the stock trading near its 52-week high, could be interpreted by investors as a lack of further upside conviction from the founding family, or simply a move to diversify holdings. Investors should monitor actual sales reported on Form 4 to confirm the execution of this intent.

How filings like this one have moved

In the 30 days to Sep 11, 2026, 42.4% of the 517 measured filings Wiseek scored 9 moved their stock by 5% or more by the next session's close. The median move was -0.47%. These are measured outcomes after filings of this importance, not a forecast for this one.

Measured one observation per ticker per day, after exclusions. Current figures: Filing Impact Tracker · open dataset

At the time of this filing, URBN was trading at $81.56 on NASDAQ in the Trade & Services sector, with a market capitalization of approximately $7.3B. The 52-week trading range was $41.89 to $84.35. This filing was assessed with negative market sentiment and an importance score of 9 out of 10.

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URBN - Latest Insights

URBN
Sep 09, 2026, 4:17 PM EDT
Filing Type: 10-Q
Importance Score:
7
Price at Filing: $77.58
Real-time Price: $78.73 info
Change: +$1.15 (+1%) info
Market Cap: $6.744B info
URBN
Aug 27, 2026, 10:38 AM EDT
Filing Type: 8-K
Importance Score:
7
Price at Filing: $78.85
Real-time Price: $78.73 info
Change: -$0.120 (-0.15%) info
Market Cap: $6.744B info
URBN
Aug 26, 2026, 4:05 PM EDT
Source: Dow Jones Newswires
Importance Score:
7
Price at Filing: $76.01
Real-time Price: $78.73 info
Change: +$2.72 (+4%) info
Market Cap: $6.744B info
URBN
Jun 09, 2026, 4:51 PM EDT
Source: Wiseek News
Importance Score:
8
Price at Filing: $73.78
Real-time Price: $78.73 info
Change: +$4.95 (+7%) info
Market Cap: $6.744B info
URBN
Jun 09, 2026, 4:50 PM EDT
Filing Type: 10-Q
Importance Score:
8
Price at Filing: $73.78
Real-time Price: $78.73 info
Change: +$4.95 (+7%) info
Market Cap: $6.744B info