Co-President & COO Sells $687K in Urban Outfitters Stock
URBN sits 27% above its 52-week low of $59.535.
Summary
Urban Outfitters' Co-President and COO, Frank Conforti, sold $687,290 worth of common shares in an open market transaction.
Key Events · Ownership and Investor Activity · URBN
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Executive Stock Sale
Frank Conforti, Co-President and COO, disposed of 9,391 shares of common stock for a total value of $687,290 at an average price of $73.19 per share on May 22, 2026.
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Insider Distribution Pattern
This sale by a key executive adds to a recent pattern of insider distribution, with net insider sales of $-377,520 over the last 90 days (excluding this transaction).
Analysis · URBN · Trade & Services
Frank Conforti, Co-President and COO, sold a significant amount of company stock. While the percentage of market cap is small, the absolute dollar value of the sale by a key executive is notable and contributes to the recent pattern of insider distribution.
How filings like this one have moved
In the 30 days to Aug 25, 2026, 29.6% of the 2856 measured filings Wiseek scored 7 moved their stock by 5% or more by the next session's close. The median move was -0.04%. These are measured outcomes after filings of this importance, not a forecast for this one.
Measured one observation per ticker per day, after exclusions. Current figures: Filing Impact Tracker · open dataset
At the time of this filing, URBN was trading at $75.42 on NASDAQ in the Trade & Services sector, with a market capitalization of approximately $6.5B. The 52-week trading range was $59.54 to $84.35. This filing was assessed with negative market sentiment and an importance score of 7 out of 10.