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UPST
NASDAQ Finance

Upstart CEO Paul Gu Buys $1.28M of Stock at $25.55

Arie Shkolnikov · Analysis by Wiseek AI
More coverage: Credit Services Stocks · Financial
Sentiment info
Positive
Importance info
7
Price
$25.184
Mkt Cap
$2.443B
52W Low
$23.965
52W High
$71.38
52W Position info
5.1% above low
Off High info
65% below high
Rel. Volume info
0.9× avg
Market data snapshot near publication time

UPST is trading near its 52-week low of $23.965 (5.1% above the low).

Summary

Upstart CEO Paul Gu bought $1.28 million of stock at $25.55 per share, a direct open-market purchase that contrasts with the president's large sale two days earlier.


Key Events · Ownership and Investor Activity · UPST

  • CEO Buys $1.28M in Open Market

    Paul Gu purchased 50,000 shares at $25.55 per share for total proceeds of $1,277,500 on September 10, 2026, through JECCO, LLC.

  • Purchase Contrasts with President's Sale

    The buy comes two days after President Sanjay Datta sold $3.17 million near the 52-week low, making the CEO's purchase a notable counter-signal.

  • Post-Transaction Holdings

    Gu's indirect holdings via the LLC now total 130,000 shares, with additional direct and trust holdings disclosed.


Analysis · UPST · Finance

CEO Paul Gu purchased 50,000 shares for $1.28 million at $25.55 per share on September 10, 2026, through his LLC. This is a real-money open-market buy, not an option exercise or tax event. It comes just two days after President Sanjay Datta sold $3.17 million near the 52-week low, making the CEO's purchase a notable counter-signal from the top of the company.

How filings like this one have moved

In the 30 days to Sep 10, 2026, 30% of the 1963 measured filings Wiseek scored 7 moved their stock by 5% or more by the next session's close. The median move was -0.14%. These are measured outcomes after filings of this importance, not a forecast for this one.

Measured one observation per ticker per day, after exclusions. Current figures: Filing Impact Tracker · open dataset

At the time of this filing, UPST was trading at $25.18 on NASDAQ in the Finance sector, with a market capitalization of approximately $2.4B. The 52-week trading range was $23.97 to $71.38. This filing was assessed with positive market sentiment and an importance score of 7 out of 10.

View Main SEC Filing

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UPST - Latest Insights

UPST
Sep 10, 2026, 7:12 PM EDT
Filing Type: 4
Importance Score:
7
Price at Filing: $25.16
Real-time Price: $25.57 info
Change: +$0.406 (+2%) info
Market Cap: $2.443B info
UPST
Aug 05, 2026, 8:19 AM EDT
Source: Benzinga
Importance Score:
8
Price at Filing: $35.67
Real-time Price: $25.57 info
Change: -$10.10 (-28%) info
Market Cap: $2.443B info
UPST
Aug 04, 2026, 4:29 PM EDT
Source: Reuters
Importance Score:
8
Price at Filing: $34.24
Real-time Price: $25.57 info
Change: -$8.67 (-25%) info
Market Cap: $2.443B info
UPST
Aug 04, 2026, 4:08 PM EDT
Filing Type: 10-Q
Importance Score:
8
Price at Filing: $34.31
Real-time Price: $25.57 info
Change: -$8.74 (-25%) info
Market Cap: $2.443B info
UPST
May 20, 2026, 3:14 AM EDT
Source: Wiseek News
Importance Score:
7
Price at Filing: $28.15
Real-time Price: $25.57 info
Change: -$2.58 (-9%) info
Market Cap: $2.443B info