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UAA
NYSE Manufacturing

Fairfax Financial, Led by V. Prem Watsa, Significantly Increases Stake in Under Armour to 22.2%

Arie Shkolnikov · Analysis by Wiseek AI
More coverage: Apparel Stocks · Consumer
Sentiment info
Positive
Importance info
9
Price
$5.4
Mkt Cap
$2.252B
52W Low
$4.13
52W High
$8.72
52W Position info
31% above low
Off High info
38% below high
Rel. Volume info
1.2× avg
Market data snapshot near publication time

UAA sits 31% above its 52-week low of $4.13.

Summary

Fairfax Financial Holdings, under the leadership of V. Prem Watsa, has substantially increased its ownership in Under Armour, acquiring approximately $168 million worth of Class A shares over the past 60 days, bringing its total stake to 22.2%.


Key Events · Ownership and Investor Activity · UAA

  • Substantial Share Accumulation

    Fairfax Financial Holdings acquired approximately 35.5 million Class A shares over the last 60 days.

  • Significant Investment Value

    The total value of these purchases amounts to approximately $168 million.

  • Increased Ownership Stake

    The purchases have raised Fairfax's beneficial ownership to 41,958,923 Class A shares, representing 22.2% of the class.

  • Strategic Investor Confidence

    The accumulation by V. Prem Watsa's Fairfax Financial, a known value investor, signals strong belief in Under Armour's future.


Analysis · UAA · Manufacturing

This Schedule 13D filing reveals a significant vote of confidence from Fairfax Financial Holdings, a prominent value investor led by V. Prem Watsa. The acquisition of approximately $168 million in Class A shares over the last two months, representing about 7.5% of Under Armour's market capitalization, demonstrates a strong conviction in the company's long-term prospects. Fairfax's increased stake to 22.2% makes it a major shareholder, suggesting potential for increased influence or a belief in a turnaround. Investors should view this as a strong positive signal, indicating that a respected institutional investor sees considerable value in Under Armour at current levels.

How filings like this one have moved

In the 30 days to Oct 5, 2026, 42.7% of the 288 measured filings Wiseek scored 9 moved their stock by 5% or more by the next session's close. The median move was -0.53%. These are measured outcomes after filings of this importance, not a forecast for this one.

Measured one observation per ticker per day, after exclusions. Current figures: Filing Impact Tracker · open dataset

At the time of this filing, UAA was trading at $5.40 on NYSE in the Manufacturing sector, with a market capitalization of approximately $2.3B. The 52-week trading range was $4.13 to $8.72. This filing was assessed with positive market sentiment and an importance score of 9 out of 10.

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UAA - Latest Insights

UAA
Aug 07, 2026, 9:21 AM EDT
Filing Type: 10-Q
Importance Score:
8
Price at Filing: $6.10
Real-time Price: $4.62 info
Change: -$1.48 (-24%) info
Market Cap: $1.998B info
UAA
Aug 07, 2026, 7:25 AM EDT
Filing Type: 8-K
Importance Score:
8
Price at Filing: $6.20
Real-time Price: $4.62 info
Change: -$1.58 (-25%) info
Market Cap: $1.998B info
UAA
Aug 07, 2026, 6:55 AM EDT
Source: PR Newswire
Importance Score:
8
Price at Filing: $6.60
Real-time Price: $4.62 info
Change: -$1.98 (-30%) info
Market Cap: $1.998B info
UAA
May 19, 2026, 9:06 AM EDT
Filing Type: 10-K
Importance Score:
9
Price at Filing: $5.02
Real-time Price: $4.62 info
Change: -$0.400 (-8%) info
Market Cap: $1.998B info
UAA
May 15, 2026, 8:35 PM EDT
Filing Type: SCHEDULE 13D/A
Importance Score:
8
Price at Filing: $5.14
Real-time Price: $4.62 info
Change: -$0.520 (-10%) info
Market Cap: $1.998B info