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SMPL
NASDAQ Manufacturing

Simply Good Foods Reports Steep Q2 Loss, $249M Impairment, and Significantly Lowers Full-Year Outlook

Arie Shkolnikov · Analysis by Wiseek AI
More coverage: Food & Beverage Stocks · Consumer
Sentiment info
Negative
Importance info
9
Price
$13.86
Mkt Cap
$1.334B
52W Low
$13.62
52W High
$38.15
52W Position info
1.8% above low
Off High info
64% below high
Rel. Volume info
1.5× avg
Market data snapshot near publication time

SMPL is trading near its 52-week low of $13.62 (1.8% above the low).

Summary

The Simply Good Foods Company reported a substantial net loss in Q2 2026, driven by a $249 million impairment charge on its Atkins and OWYN brands, and significantly reduced its full-year financial guidance.


Key Events · Earnings and Guidance · SMPL

  • Reports Significant Net Loss

    The company reported a net loss of $159.7 million for Q2 2026, a substantial decline from net income of $36.7 million in the comparable prior-year period, with a loss per diluted share of $1.73.

  • Records $249 Million Brand Impairment

    A non-cash impairment charge of $249.0 million was recognized on the Atkins and OWYN brand intangible assets, reflecting a challenging fiscal year and revised revenue projections.

  • Downgrades Full-Year 2026 Outlook

    Fiscal year 2026 net sales are now expected to decline by 7% to 10% year-over-year, and Adjusted EBITDA is projected to decrease by 19% to 22% year-over-year, a significant reduction from prior guidance.

  • Q2 Sales and Margins Decline

    Net sales decreased 9.4% to $326.0 million, and gross margin declined by 460 basis points to 31.6% due to inflationary costs and tariffs.


Analysis · SMPL · Manufacturing

The Simply Good Foods Company reported a substantial net loss for its fiscal second quarter, primarily driven by a significant $249 million non-cash impairment charge related to its Atkins and OWYN brand intangible assets. This impairment, representing a material portion of the company's market value, reflects a challenging fiscal year and updated projections for future revenue. The company also significantly downgraded its full-year fiscal 2026 outlook for net sales, gross margins, and Adjusted EBITDA, indicating a worsening financial trajectory compared to previous expectations. Management acknowledged dissatisfaction with current performance and committed to immediate actions for a turnaround. While the company repurchased $89 million in common stock during the quarter, this positive capital allocation is overshadowed by the fundamental operational and financial challenges, especially with the stock trading near its 52-week low.

At the time of this filing, SMPL was trading at $13.86 on NASDAQ in the Manufacturing sector, with a market capitalization of approximately $1.3B. The 52-week trading range was $13.62 to $38.15. This filing was assessed with negative market sentiment and an importance score of 9 out of 10.

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SMPL - Latest Insights

SMPL
Jul 09, 2026, 8:29 AM EDT
Filing Type: 10-Q
Importance Score:
8
Price at Filing: $14.78
Real-time Price: $10.70 info
Change: -$4.08 (-28%) info
Market Cap: $941.22M info
SMPL
Jul 09, 2026, 7:03 AM EDT
Source: Dow Jones Newswires
Importance Score:
8
Price at Filing: $14.00
Real-time Price: $10.70 info
Change: -$3.30 (-24%) info
Market Cap: $941.22M info
SMPL
Jul 09, 2026, 7:02 AM EDT
Filing Type: 8-K
Importance Score:
7
Price at Filing: $13.25
Real-time Price: $10.70 info
Change: -$2.55 (-19%) info
Market Cap: $941.22M info
SMPL
Apr 09, 2026, 8:25 AM EDT
Filing Type: 10-Q
Importance Score:
9
Price at Filing: $11.15
Real-time Price: $10.70 info
Change: -$0.450 (-4%) info
Market Cap: $941.22M info
SMPL
Apr 09, 2026, 7:00 AM EDT
Source: Reuters
Importance Score:
9
Price at Filing: $13.86
Real-time Price: $10.70 info
Change: -$3.16 (-23%) info
Market Cap: $941.22M info