Officer Marc Maurer Files Intent to Sell Additional $3.8 Million in Shares
ONON sits 22% above its 52-week low of $31.41.
Summary
On Holding AG officer Marc Maurer has filed a Form 144 indicating intent to sell an additional $3.83 million in shares, continuing a pattern of significant insider selling.
Key Events · Ownership and Investor Activity · ONON
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Officer Files Intent to Sell
Marc Maurer, an officer at On Holding AG, has filed a Form 144 indicating intent to sell 100,000 Class A Ordinary Shares.
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Proposed Sale Value
The proposed sale has an approximate market value of $3.83 million.
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Continuation of Selling Pattern
This filing follows previous sales by Marc Maurer totaling $26.65 million over the past three months, indicating a continuous disposition of shares by a key executive.
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Pre-Planned Transaction
The shares are subject to a contingent forward sale transaction, suggesting a pre-planned disposition rather than a discretionary market sale.
Analysis · ONON · Manufacturing
This Form 144 indicates that Marc Maurer, an officer at On Holding AG, intends to sell an additional $3.83 million worth of shares. This filing continues a pattern of significant insider selling by Maurer, who has already sold $26.65 million in shares over the past three months. While the sale is part of a pre-planned contingent forward sale transaction, the ongoing disposition by a key executive could be viewed negatively by investors, especially following recent positive company news regarding sales and profitability guidance.
How filings like this one have moved
In the 30 days to Oct 2, 2026, 29.6% of the 1645 measured filings Wiseek scored 7 moved their stock by 5% or more by the next session's close. The median move was -0.57%. These are measured outcomes after filings of this importance, not a forecast for this one.
Measured one observation per ticker per day, after exclusions. Current figures: Filing Impact Tracker · open dataset
At the time of this filing, ONON was trading at $38.24 on NYSE in the Manufacturing sector, with a market capitalization of approximately $12.7B. The 52-week trading range was $31.41 to $58.08. This filing was assessed with negative market sentiment and an importance score of 7 out of 10.