CFO John Murphy Files to Sell $13.3M in Coca-Cola Stock
KO sits 34% above its 52-week low of $65.354.
Summary
Coca-Cola CFO John Murphy filed a Form 144 to sell 152,483 shares worth ~$13.3 million, acquired via option exercise. The sale is modest relative to the company's size and follows a pattern of insider selling, but does not indicate a change in business fundamentals.
Key Events · Ownership and Investor Activity · KO
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CFO Plans $13.3M Share Sale
CFO John Murphy filed to sell 152,483 shares worth approximately $13.3 million, acquired the same day via option exercise under a registered plan.
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Part of Ongoing Insider Selling
This filing adds to a 90-day pattern of insider distribution totaling $98.8 million in open-market sales, with no insider purchases.
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Stock Near 52-Week High
The proposed sale comes as Coca-Cola shares trade near their 52-week high of $90.92, following a strong Q2 earnings beat.
Analysis · KO · Manufacturing
CFO John Murphy intends to sell 152,483 shares worth approximately $13.3 million, acquired the same day via option exercise. While the dollar amount is significant, it represents a tiny fraction of Coca-Cola's $377 billion market cap and is part of a pattern of insider selling over the past 90 days. The sale comes amid a strong Q2 earnings beat and a stock trading near its 52-week high, which may explain the timing. However, as a routine option exercise and sale by a non-CEO insider, it does not signal a fundamental shift in the company's outlook.
How filings like this one have moved
In the 30 days to Sep 15, 2026, 29.9% of the 1678 measured filings Wiseek scored 7 moved their stock by 5% or more by the next session's close. The median move was -0.25%. These are measured outcomes after filings of this importance, not a forecast for this one.
Measured one observation per ticker per day, after exclusions. Current figures: Filing Impact Tracker · open dataset
At the time of this filing, KO was trading at $87.75 on NYSE in the Manufacturing sector, with a market capitalization of approximately $376.9B. The 52-week trading range was $65.35 to $90.92. This filing was assessed with neutral market sentiment and an importance score of 7 out of 10.