Getty Images Holdings, Inc.

Getty Images Holdings, Inc. is a global leader in visual content, founded in 1995. The company provides creative and editorial visual content solutions to help customers engage their audiences. Getty Images has enhanced its market offerings through e-commerce, content subscriptions, user-generated content, diverse and inclusive content, and proprietary research. The company has also invested in its technology platform, which includes commercially safe generative AI-services, natural language processing, and AI-based integrated APIs. Getty Images offers a comprehensive product range tailored to various customer needs. Its premium offering, branded "Getty Images," targets corporate, agency, and media customers with high-quality premium creative and editorial content, including stills, music, video, and generative AI. This offering provides uncapped indemnification and rights customized to customer needs, with go-to-market strategies involving premium account management and dedicated support. Pricing includes a la carte options, subscriptions, and custom assignments. For small and medium-sized businesses (SMBs), Getty Images provides budget-conscious stills, video, and generative AI content, with capped indemnification and options for additional protection. This segment primarily uses e-commerce and online services, with a la carte and subscription plans. The company also serves SMBs, prosumers, and professional and semi-professional content creators with free and low-cost creative stills, offering capped or no indemnification. This content is primarily distributed via e-commerce and online services, with free (ad-supported), subscription, and paid API integration plans.