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FLNT
NASDAQ Trade & Services

Fluent Subsidiary Sells Winopoly, LLC for $3.0 Million via Secured Promissory Note

Analysis by Wiseek AI
Sentiment info
Neutral
Importance info
8
Price
$3.47
Mkt Cap
$102.836M
52W Low
$1.5
52W High
$4
Market data snapshot near publication time

Summary

Fluent, Inc. announced the sale of its Winopoly, LLC subsidiary for $3.0 million, payable through a secured promissory note with a 12.96% interest rate.


Key Events

  • Divestiture of Winopoly, LLC

    Fluent, Inc.'s indirect subsidiary, Inbox Pal, LLC, entered into a Membership Interest Purchase Agreement to sell all outstanding membership interests of Winopoly, LLC to InsurCo, LLC.

  • Purchase Price and Payment Terms

    The aggregate purchase price for Winopoly, LLC is $3.0 million, payable to Fluent, LLC via a secured promissory note. The note features monthly installments of $100,000 and an annual interest rate of 12.96%.

  • Security and Exclusions

    The promissory note is secured by a first-priority security interest in substantially all assets of the buyer, InsurCo, LLC. The transaction explicitly excludes all working capital, pre-closing accounts receivable, and most Fluent Owned Consumer Data.

  • Strategic Implications

    This divestiture represents a material transaction for Fluent, potentially allowing the company to focus on core operations, improve its balance sheet, and generate a favorable return through the high-interest promissory note.


Analysis

Fluent, Inc.'s indirect subsidiary, Inbox Pal, LLC, has divested its Winopoly, LLC business unit for $3.0 million. This transaction, representing a significant portion of Fluent's market capitalization, indicates a strategic move to streamline operations or monetize a non-core asset. The payment structure, a secured promissory note with a 12.96% interest rate, provides a steady, high-yield income stream for Fluent, LLC, while the security interest in the buyer's assets mitigates risk. Investors should monitor how this divestiture impacts Fluent's overall revenue and profitability, and how the proceeds from the note will be utilized to support the company's remaining operations or future strategic initiatives.

At the time of this filing, FLNT was trading at $3.47 on NASDAQ in the Trade & Services sector, with a market capitalization of approximately $102.8M. The 52-week trading range was $1.50 to $4.00. This filing was assessed with neutral market sentiment and an importance score of 8 out of 10.

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FLNT - Latest Insights

FLNT
May 19, 2026, 8:52 AM EDT
Source: Reuters
Importance Score:
7
Price at Filing: $2.79
Real-time Price: $2.60 info
Change: -$0.190 (-7%) info
Market Cap: $79.906M info
FLNT
May 13, 2026, 4:31 PM EDT
Filing Type: 10-Q
Importance Score:
9
Price at Filing: $2.90
Real-time Price: $2.60 info
Change: -$0.300 (-10%) info
Market Cap: $79.906M info
FLNT
May 13, 2026, 4:18 PM EDT
Filing Type: 8-K
Importance Score:
8
Price at Filing: $2.80
Real-time Price: $2.60 info
Change: -$0.200 (-7%) info
Market Cap: $79.906M info
FLNT
May 13, 2026, 4:05 PM EDT
Source: GlobeNewswire
Importance Score:
8
Price at Filing: $2.63
Real-time Price: $2.60 info
Change: -$0.030 (-1%) info
Market Cap: $79.906M info
FLNT
May 07, 2026, 9:34 AM EDT
Filing Type: DEF 14A
Importance Score:
8
Price at Filing: $2.90
Real-time Price: $2.60 info
Change: -$0.3025 (-10%) info
Market Cap: $79.906M info
FLNT
May 06, 2026, 6:00 AM EDT
Filing Type: DEF 14A
Importance Score:
8
Price at Filing: $3.05
Real-time Price: $2.60 info
Change: -$0.450 (-15%) info
Market Cap: $79.906M info
FLNT
Apr 30, 2026, 5:16 PM EDT
Filing Type: 10-K/A
Importance Score:
7
Price at Filing: $3.27
Real-time Price: $2.60 info
Change: -$0.670 (-20%) info
Market Cap: $79.906M info
FLNT
Apr 22, 2026, 9:01 AM EDT
Filing Type: PRE 14A
Importance Score:
8
Price at Filing: $3.46
Real-time Price: $2.60 info
Change: -$0.860 (-25%) info
Market Cap: $79.906M info
FLNT
Mar 31, 2026, 4:30 PM EDT
Filing Type: 10-K
Importance Score:
9
Price at Filing: $3.16
Real-time Price: $2.60 info
Change: -$0.560 (-18%) info
Market Cap: $79.906M info
FLNT
Mar 16, 2026, 9:55 PM EDT
Filing Type: 4
Importance Score:
7
Price at Filing: $3.52
Real-time Price: $2.60 info
Change: -$0.920 (-26%) info
Market Cap: $79.906M info