Trade Desk Plunges 29% to New Low as CEO Blames Tariffs, Weak Consumer
TTD is trading near its 52-week low of $16.7 (24% below the low) on elevated volume (4.5× avg).
Summary
Trade Desk shares cratered 29% in premarket trading to a new 52-week low of $12.62 after Q2 revenue of $715M missed the $751M consensus and Q3 guidance of at least $650M fell far short of the $805M estimate. CEO Jeff Green attributed the slowdown to tariffs, higher oil prices, and weaker spending among lower-income consumers, which hit key ad categories like CPG and automotive—together about 25% of revenue. He also acknowledged internal execution missteps. This follows yesterday's initial earnings release, but the premarket move is far steeper and the CEO's macro diagnosis adds new color on the demand environment. With the stock already near its lows, the guidance cut signals that headwinds are intensifying rather than easing.
At the time of this announcement, TTD was trading at $12.64 on NASDAQ in the Technology sector, with a market capitalization of approximately $8.3B. The 52-week trading range was $16.70 to $91.45. This news item was assessed with negative market sentiment and an importance score of 8 out of 10. Source: Benzinga.