Ford July U.S. Sales Plunge 10.2%, EV Deliveries Crash 75%
F sits 31% above its 52-week low of $10.86.
Summary
Ford's July U.S. sales fell 10.2% to 169,951 units, with EV sales collapsing 74.9% to just 2,065 units. SUV sales dropped 21.3% and the Lincoln brand tumbled 35.9%, signaling broad demand weakness across key segments. This follows the company's Q2 report where it raised full-year EBIT guidance to $10–$11 billion, but the sharp volume decline threatens that outlook. The sales miss raises concerns about inventory buildup and potential price cuts that could erode margins in the second half. Shares fell 1.35% on the day, reflecting immediate investor concern.
At the time of this announcement, F was trading at $14.24 on NYSE in the Manufacturing sector, with a market capitalization of approximately $56.8B. The 52-week trading range was $10.86 to $17.78. This news item was assessed with negative market sentiment and an importance score of 7 out of 10. Source: Benzinga.