CEO Sells $747K in Open Market Shares After Option Exercise
BSRR sits 65% above its 52-week low of $22.42.
Summary
Sierra Bancorp's President and CEO, Kevin J. McPhaill, sold $747,145 worth of common stock in open market transactions following the exercise of options, reducing his direct holdings.
Key Events · Ownership and Investor Activity · BSRR
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CEO Sells Shares
President and CEO Kevin J. McPhaill sold $747,145 worth of common stock in open market transactions between February 6 and February 10, 2026.
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Option Exercise Precedes Sale
The sales followed the exercise of options valued at $549,850, which occurred over the same period.
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Reduced Direct Holdings
Post-transaction, McPhaill's direct holdings decreased to 29,612 shares.
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Transactions Near 52-Week High
These transactions occurred while the company's stock is trading near its 52-week high.
Analysis · BSRR · Finance
Kevin J. McPhaill, the President and CEO of Sierra Bancorp, engaged in a significant insider transaction, selling common stock valued at $747,145. This sale occurred after exercising options worth $549,850. While the option exercise increased his holdings temporarily, the subsequent open market sales represent a net disposition of shares. This activity, especially by a top executive and with the stock trading near its 52-week high, could be interpreted as a move to lock in gains or for personal liquidity, potentially signaling a lack of further upside conviction from a key insider. Investors should note the reduction in direct holdings by a prominent executive.
How filings like this one have moved
In the 30 days to Oct 4, 2026, 36.7% of the 1015 measured filings Wiseek scored 8 moved their stock by 5% or more by the next session's close. The median move was -0.63%. These are measured outcomes after filings of this importance, not a forecast for this one.
Measured one observation per ticker per day, after exclusions. Current figures: Filing Impact Tracker · open dataset
At the time of this filing, BSRR was trading at $36.97 on NASDAQ in the Finance sector, with a market capitalization of approximately $498.4M. The 52-week trading range was $22.42 to $38.57. This filing was assessed with negative market sentiment and an importance score of 8 out of 10.